Workshops
KERN CENTER EDUCATIONAL WORKSHOPS
MCSC offers workshops on a wide variety of subjects. In addition to providing a networking platform among attendees, classes are designed to increase understanding of important and current business topics and trends. Workshops are open to the public.
SBA 8(a) Certification Presentation
Presenter: Thomas Scheu, SBA Business Opportunity Specialist
April 2, 2024
10:00-11:00am via Zoom
Join MCSC Kern Women's Business Center Director Norma Dunn and Thomas Scheu, Business Opportunity Specialist, from the SBA Fresno District Office as they discuss the value of the SBA 8a Certification and its components.
The 8(a) program is a nine-year business development program that provides business training, counseling, marketing, and technical assistance to small businesses that have been certified.
Instructions:
You will receive an email with the webinar link after registration.
Soñando y Empezando PM
Presentador: Ana Soriano
Cada martes 2 de abril - 18 de junio, 2024
5:30-8:30pm via Zoom
Está diseñado para cualquier persona que sea/o aspire a ser propietario de un negocio. Este curso te enseñará los principios fundamentales de operar, administrar y hacer crecer su propio negocio.
Estructura empresarial y legalidad
Seguros e Impuestos
Mercadotecnia
Gestión de Recursos Humanos
Contabilidad y Fundamentos financieros
Estructura de ventas y precios
Desarrollar un plan de negocios
Grow with Google: Make Better Business Decisions with Analytics
Presenter: Regina Martinez
April 4, 2024
11:00am-12:00pm via Zoom
Learn best practices and analyze trends about how customers engage with your business online, then
turn these insights into well-informed, actionable decisions.
In this session we’ll cover:
An introduction to Google Analytics
Creating and understanding reports
Making goals
Using Analytics with other Google tools
WOSB (Women Owned Small Business) Workshop
Presenter: Angela Watson, Golden State APEX Accelerator
April 9, 2024
10:00-11:00am via Zoom
Join Kern Women's Business Center Director Norma Dunn and Angela Watson with Golden State P-TAC, as they discuss the value of the SBA Women-Owned Small Business (WOSB) Certification and its components.
You will learn the "why" and "how" of this certification.